Seven directions for the site

Each is a real, working page — built with your own project photography. Concept 7 is the newest, straight from our meeting: picture-forward, rotating imagery, thin serif — the Studio McGee / Ashley Ferguson feel. Concept 6 executes your brand board (Forum serif, documented palette). Concept 5 reconnects your logo’s gold to your current sans type. Concepts 1–2 vary the accent; 3–4 ask how much personality shows.

7 · Editorial — picture-forward Big rotating photography, a thin Cormorant serif with a script accent, cleaner lines — the Studio McGee / Ashley Ferguson / Kendra Scott feel you pointed to. Luxury and photo-first, leading with full-service design + build. From your meeting 6 · Brand Board — your documented identity Your actual brand board, executed: Forum serif, the full brown palette (#E8E4DE–#26251F), script accents. The most faithful to who you already say you are — and nothing your live site currently uses. Your brand board 5 · Gold — your logo colour Your current sans type, with the gold that’s already 47% of your logo (#8F7840) on the wordmark and rules; a deepened #625737 keeps buttons legible. The evolutionary option. Recommended 2 · Refined — Bronze-olive One accent instead of two: a single deepened #625737 throughout. The quietest option, and the closest to your gold made fully legible. 1 · Refined — Clay The road not taken. Clay #825440 is warmer and braver, but it fights your gold wordmark rather than building on it. Here to compare against. 3 · The Studio Same restraint, warmer voice. Leads with five people at one table and construction expertise in the room. 4 · Spunky The brave one. Editorial scale, copy with a pulse. Nobody would confuse it with a neighbour.